“I believe I’m part of that difference”
Jeremy Tucker is a former hockey player and sports marketing representative.
Jeremy developed a strong career representing pro athletes with a leading hockey equipment company where he was able to develop and cultivate relationships with NHL, AHL, ECHL players and coaches.
Originally from Long Beach, Jeremy began playing hockey at a young age, eventually playing professional over the course of 7 years. Prior to his hockey career, Jeremy attended Wayne State University, based in Detroit. While there, he earned his Bachelor’s degree in public relations and marketing.
Now located in the Hartford area, Jeremy is using his past hockey experiences and current relationships to help identify and develop hockey players into successful and responsible athletes. Jeremy’s responsibilities include mentoring, player recruitment, marketing opportunities and contracts negotiations.
When did you know that you wanted to become a sports agent and what drew you to the industry?
I knew I wanted to be involved on the business side of hockey and work with players right around the time I was finishing up my playing career. I think the opportunity to partner with players and their families to help navigate through their careers is what drew me to the industry.
What has helped you succeed in the field?
Well I think first and foremost you need to be honest, plain and simple. Easiest way to do that is tie your success to that of the player and the family. Be a part of the team, the rest will take care of itself.
What other jobs have you held in sport? How has that experience translated to your current career?
I was a pro athlete rep for a major equipment manufacture before I joined SSM. Working with NHL athletes, coaches and equipment managers gives you a real sense of what it takes to satisfy and exceed player expectations. That experiences is not something many people can say they bring to the table.
What is the most difficult aspect of your job?
I would say trying to identify talent all over the country. At then end of the day you can only be in one place at a time. There are so many great athletes playing this game, to see them all is impossible.
How has the advancement of technology and social media impacted the sports agent industry?
Well, I think it makes life a little easier when it comes to identifying talent. There are lots of great sites, scouts, etc., that are out there feeding information on players to different websites and social media channels. Taking advantage of those is one key to success in this industry.
What aspect of your career are you most proud of?
I have great relationships with my clients. They trust me with their careers and I make sure that trust is justified.
What do you think that you bring to the agency that makes SSM special?
Experience, past relationships and the ability to build new ones. SSM is special because the people that work for it and built it believe in their clients and that the service we provide makes a difference, I believe I’m part of that difference.
What qualities do you most admire in a client?
Loyalty, respect and hard work.